Georgia Beer Trail showcased craft beers and breweries from all around the state of Georgia. I was brought in to help get them off of the ground; designing logos, brand identity, and media kit.

I acted as creative director and lead graphic designer on this project, setting a tone that resonated with craft beer culture and adventures outdoors. I created a logomark, word mark, and combination logo for use throughout their branding and put them into use in the media kit sent to advertisers and potential advertisers.

Ultimately enough ads were committed to for a six month run.